The data centre is the most important piece of real estate that a technology company owns, being what connects a website to the internet and therefore its customers. The majority of Betfair’s site traffic goes through two data centres, IE1 and IE2, both based in top secret locations in Ireland. Here we take a look behind the scenes at these substantial pieces of equipment.
Better education of customers, ensuring they’re more successful and that they bet with us for longer, is crucial to the success of our business model. In order to achieve this we’re investing significantly in the educational tools and content that we offer customers and Dan Thomas here explains the recent enhancements.
Lukas Wagner of Betfair’s Public Affairs team in Berlin provides the low down on Schleswig Holstein, the latest region to award Betfair an operating licence.
Betfair’s ‘Next Generation Sports Product’, which amongst other things will see more risk markets plugging some gaps in the Exchange, launches this year and has been the subject of a great deal of industry attention. Here, Nick Hagen explains some of the preparations for, and thinking behind, the new product.
Minority Report- or future of betting? Richard Hewitt presents one of the many exciting ideas being explored by Betfair’s research team
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